Content Marketing Strategy

Eminence realizes the power of the message. Digital marketing changed the equation, allowing you to own your own narrative. Where most companies fall short is that they think creating good content is enough. The right content drives affinity, and traffic, and converts leads into revenue. We pinpoint the sweet spot, bringing focus to your business story and crystallizing your key messages.

  • Identify/audit key channels and mediums
  • Launch and optimize new channels
  • Conduct SEO research
  • Content Development
  • Long and short form for distribution and amplification
  • Digital Campaigns: Set-up & Manage Content 
  • Editorial Calendar: Articles, posts
  • Blog, Promo pages
  • Social Media
  • Email Drip campaigns
  • Newsletters
  • Drive MQL’s and Conversions